Founded in 1997, at Saga Cruises we’ve been welcoming guests aboard our very own ships for over 20 years. Along with unbeatable value, we’re also proud to make the following guarantees, including our famous Cruise Price Promise.
The Saga Difference
Celebrating 70 years in 2021

Founded in 1951, Saga began as a small hotel in the seaside town of Folkestone. Noticing a gap in the market for off-peak holidays, entrepreneur Sidney De Haan launched breaks for retired holidaymakers. The idea took off, and soon he expanded the Saga concept to hotels and tours around the globe.
Under the leadership of Sidney’s son, Roger De Haan, we grew into a complete lifestyle brand for the over 50s. And we haven’t looked back. In 1997 Saga Cruises was launched, our very own cruise line, which started with a single ship, the much-loved Saga Rose.
We’re still based in Folkestone, our hometown for almost 70 years, and are proud of our heritage as a company who really cares about our customers, and who champions them in all aspects of their life.
^Our Cruise Price Promise
Please note: This applies as long as the discounted holiday is the same package offered under the same terms of sale (which means the full terms that apply to your holiday contract, including your cabin grade and whether your cabin is allocated at the time of booking or at embarkation). Ad-hoc services are excluded. In calculating any possible saving due, we’ll take into consideration all offers and discounts that were applied at the time of booking and compare the overall price that you’ve been charged with the current price. We will pass on the value of the saving in the form of a higher-grade cabin, or other added value benefit.
*Love your first cruise or your money back!
Please note: This guarantee is available to guests that have not previously cruised aboard Saga Rose, Saga Pearl, Saga Ruby, Quest for Adventure, the original Spirit of Adventure, Saga Pearl II or Saga Sapphire, and are booking their first Saga ocean cruise aboard Spirit of Discovery or Spirit of Adventure. To take advantage of the Guarantee you must state your intention on board to the Hotel Director during the first 72 hours of your cruise at the latest (for cruises seven nights or over; during the first 48 hours for cruises under seven nights). They will endeavour to resolve any issues; if a solution cannot be agreed, Saga will cover costs for your return transport home at the next available port, and refund the fare that you have paid for your cruise (we will not refund any costs you have incurred for items not purchased directly through Saga, such as overnight accommodation or third-party insurance). The Guarantee does not affect Saga’s standard booking conditions or pre-departure cancellation policy.
†Early bookers save up to 35%
These cabins are sold on a first come, first served basis. As cabins are sold, the discount begins to reduce until those selected cabins are sold. This means that the earlier you book, the higher the chance of securing a greater discount.
Please note: During busy periods for holiday bookings, the early booking discount can reduce rapidly. When promoting new cruises for the first time, we contact customers on our Advanced Registration list first, allowing then to secure the cabin of their choice and benefit from the best savings.